About the project:
I had the opportunity to work on the ad campaign for Michael Kors during Ramadan, collaborating with The Factory production team. Our goal was to create a visually stunning and captivating advertisement that would resonate with the target audience.
My role in the project involved VFX (visual effects), CGI (computer-generated imagery), and compositing. Together with the talented @di.ffi.cult, we brought the creative vision to life, adding digital elements and enhancing the overall visual appeal of the ad.
The photography, expertly captured by Abdulla Elmaz, provided a strong foundation for the campaign. Working closely with the director of photography, Vladimir Zelenskiy, we ensured seamless integration of the visual effects and CGI elements into the footage.
The final result is an advertisement that combines the beauty of photography with the power of VFX and CGI, creating a captivating visual experience for the audience. It was an exciting project to be a part of, pushing the boundaries of creativity in advertising.
Client:
Michael Kors
Year:
2020